13 November, 2006

Where the bloody hell are you?

It would seem that the "Where the bloody hell are you" ads promoting Australia as a tourist destination have not been as successful as had been hoped. This is a big blow for me personally as I had put a lot of money into a library marketing campaign I had hope would replace "@your library".

My "We're more than Bloody Books you Moron" campaign now however seems to be dead in the water.

1 comment:

bibliobibuli said...

that's such a great slogan!